IDC CEMA Telecommunications Newsletter April 2008
 
IDC CEMA (Central & Eastern Europe and Middle East & Africa)
http://www.idc-cema.com/
 
 

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Feature story
Recently IDC-CEMA's Telecommunications department has been examining telecom's most traditional assets: voice calling and fixed-line networks. These businesses usually operate in the shadow cast by newer technology and higher-growth services, but they still represent a sizable pot of revenue that can be captured or defended with the proper strategies. Over the next two months, we will publish a series of reports analyzing different segments of this market.
IDC Press Center
IDC forecasts the number of worldwide wireless subscribers and customers to grow by a little more than a billion over the next four years, generating $800 billion in global wireless service revenue by 2011. IDC expects mobile entertainment will account for 5.1% of this total revenue and 23% of all mobile data revenue. The vast majority of this mobile entertainment revenue will be derived from ringtones, ringback tones, and mobile television and video services. The NZ Institute's analysis of New Zealand's need for fibre to the home will generate much-needed debate in New Zealand about the role of broadband in New Zealand's economic future, according to IDC. Based on IDC's "Asia/Pacific Emerging Countries Telecommunications Services Forecast and Analysis, 2007-2011" report (Doc#AP2071IDP), the telecommunications data services market in emerging Asian countries (defined as Bangladesh, Pakistan, Sri Lanka and Vietnam) is projected to collectively grow at a compound annual growth rate (CAGR) of 36% from 2007-2011. The data segment, which includes mobile data services, fixed line corporate data and Internet access services, grew strongly at 258% year-on-year in 2006, reaching US$952 million. While these four country markets will remain generally voice-centric throughout the forecast period, revenue share of the data segment will improve significantly from 17% in 2006 to over 30% by 2011. According to the latest IDC Asia/Pacific Quarterly Mobile Phone Tracker, mobile phone shipments in the Asia/Pacific excluding Japan (APEJ) region in 2007 hit 366 million units, an 18% increase from 2006. Shipments are further projected to exceed 400 million units in 2008, representing a 10% year-on-year increase. IDC’s Quarterly Mobile Phone Tracker has revealed that in 2007, 9.64 million mobile devices were shipped to Australia and 3.55 million of these shipped in Q4, the highest quarter on record.
CEMA Communications Studies
This IDC Study takes note of the Middle East's increasingly mature and competitive telecommunications market and proposes enterprise mobility services as one route to increased ARPU and customer loyalty. The Essential Guidance section provides a series of decision points to use in constructing or fine-tuning an enterprise mobility strategy and a series of suggested actions based on different carrier strengths. This IDC Study takes note of Central and Eastern Europe's increasingly mature and competitive telecommunications market and proposes enterprise mobility services as one route to increased ARPU and customer loyalty. The Essential Guidance section provides a series of decision points to use in constructing or fine-tuning an enterprise mobility strategy and a series of suggested actions based on different carrier strengths. The majority of Middle East and Africa mobile markets are currently passing through a duopoly stage of development. Consequently, it is expected that a number of MEA country governments will soon bring new operators into play. The increased rivalry brings dramatic changes to supply side of mobile markets, putting both entrants and incumbents into situation they have not faced before. This IDC Flash discusses recent licensing for mobile frequencies in Poland. Two new companies were awarded licenses, joining four current providers – PTC (Era and Heyah brands), Polkomtel (Plus, Sami Swoi), TP SA (Orange, POP) and P4 (Play).



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